Vol 63

Go-To Newsletter for GTM Operators.

Template of the Week πŸ“•

This one opens with humour and self-awareness, which is a pattern interrupt. Then it gets specific fast. The body builds trust because it shows the sender understands how companies at that stage actually operate.

What we're pitching: Fixed-fee, on-demand legal support for scaling tech and IT services companies.

Good day Robert!

Brace yourself for a sexy topic. Legals.

I know it's dull as hell, but obviously quite important when you're managing things like contractual liability for client data breaches or navigating disputes over intellectual property ownership.

No call needed - most companies your size have someone in ops or finance reviewing legal stuff without proper legal sign-off, which gets risky fast. We offer fixed-fee, on-demand legal support and I imagine you're busy (good luck).

Do you mind if I just share how other IT services companies set this up so legal work basically becomes frictionless and hassle-free?

Tutorial of the Week 🏫

Tool of the Week βš™οΈ

What it does? Identifies the people who visit your website (from USA only).

Why we love it? Allows you to auto-target anyone who visits your site. Also a lovely integration with Slack.

Next steps: Totally self-serve and easy to setup so check the link above and deffo give their Founder a follow on LinkedIn (Adam Robinson), his content is elite.

Tip of the Week πŸ’‘

How to become a self-schooling machine:

1. Follow the top sales voices on LinkedIn.
2. Engage with their content to refine your feed.
3. Save any posts that resonate.
4. Schedule a time once a week to review Saved Posts.
5. Extract any practical insights onto a google doc/Notion page.
6. Implement 1 new tip per week and continually upgrade your skillset.

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Hosted by brothers Felix and Penn Frank, Co-Founders @ StackOptimise.


15+ years in B2B Sales.
3x Certified Sales-Tech experts.
50k+ followers across all channels.