Vol 54

Go-To Newsletter for GTM Operators.

Template of the Week πŸ“•

This one leads with a compliment, shows you've done the research, makes the value obvious, and keeps the ask small. The reason it works is because it positions the recipient as someone being selected, not sold to. 

What we're pitching: Nonprofit partnership slots for a large-scale fitness event brand.

Hi Sarah,

We'd like to invite Midwest Community Health Alliance to join as an official nonprofit partner for Summit Run 2026.

We're selecting a small group of nonprofits whose work connects people to positive change - and your comprehensive healthcare services across the Midwest felt closely aligned.

Summit Run has over 1 million global participants with events across North America each year. If Midwest Community Health Alliance came onboard, your organization would appear directly in the registration flow - meaning anyone signing up could choose to fundraise for you instantly. Most partners see 10-50x more fundraisers than tickets purchased.

Does a 15-minute call make sense to talk through this?

Tutorial of the Week 🏫

Tool of the Week βš™οΈ

Parallel Web Systems

What it does: Gives AI agents proper access to live web data through search, research, and extraction APIs. The tool acts like a infrastructure layer for any AI-powered prospecting or enrichment workflow.

Why we love it: The tools sits underneath Clay or any kind of automated workflow. Their APIs pull structured, cited, real-time web data - so our lead enrichment, account research, and signal tracking don't rely on stale databases. It's quite useful for scaling the research side of outbound without adding headcount.

Next steps: πŸ”— worth a look if you're building anything AI-native in your GTM stack.

Tip of the Week πŸ’‘

Most cold emails fail because they create an objection they never address.

Example: "We help companies scale outbound."

The prospect reads that and immediately thinks - "we've already got an agency doing that."

So they don't reply.

Now add one line: "Most of our clients already had an agency - we work alongside them."

That one extra line removes doubt before the prospect clicks away.

FREE Gift 🎁

Hosted by brothers Felix and Penn Frank, Co-Founders @ StackOptimise.


15+ years in B2B Sales.
3x Certified Sales-Tech experts.
50k+ followers across all channels.