Vol 50

Go-To Newsletter for GTM Operators.

Template of the Week πŸ“•

This template works because it uses a shared experience to establish common ground without being salesy. The sender positions themselves as an authority without bragging about it. 

What we're pitching: Consulting or training services for nonprofit organisations.

Hey Joelle,

How's your week going?

I noticed you were also at the CauseVox summit recently. I ran a session there about turning social media followers into donors.

It looks like you might not have made that one - I know how busy these events can be!

Happy to send over the insights and tactics we're seeing work right now so you didn't miss out.

Tutorial of the Week 🏫

Tool of the Week βš™οΈ

Wiza

What it does: Turns LinkedIn Sales Navigator searches into verified email lists - exports contacts with validated emails in real-time.

Why we love it: It's one of the more reliable tools for getting accurate emails straight from Sales Nav. The verification happens as we export, so we're not dealing with bounce rates later. If you're running any kind of volume outreach off LinkedIn searches, this saves a lot of cleanup work.

Next steps: Worth having a look at if you build a list using Sales Navigator.

Tip of the Week πŸ’‘

You need at least 1 of these 3 things for outbound to work in 2026:

  1. Truly differentiated offer

  2. Outstanding social proof

  3. Creative lead magnet strategy

That's it. If you don't have any of these, you're just another email in the inbox.

FREE Gift 🎁

Hosted by brothers Felix and Penn Frank, Co-Founders @ StackOptimise.


15+ years in B2B Sales.
3x Certified Sales-Tech experts.
50k+ followers across all channels.