Vol 11

Go-To Resource for GTM Teams.

Template of the Week 📕

We love sending short, disarming video messages on LinkedIn. This one follows our go-to formula: open with a playful hook, reference something specific and relevant, offer upfront value with zero pitch, and end on a light, human note. The goal is to break pattern, build trust, and give - not sell.

"Hey John, you probably weren’t expecting a video in your DMs. But hey, inboxes are full of text, so figured I’d mix it up. I was checking out Syncflow - saw you recently implemented Clay. Nice job levelling up your stack - definitely heading in the right direction.

Safely assuming you're looking to keep things in-house - so no pitch.
Just dropping in a guide we put together on how to get the most out of Clay.
We’ve been deep in the weeds with it for a few years now, so figured it might help.

Hope it’s useful. If not, well... you’ve now got a random video of me in your inbox. Do with that what you will and keep crushing it in the wonderful world of productivity SaaS.”

Tool of the Week ⚙️

What it does? Allows you to scrape big lead lists from Apollo.

Why we love it? Most robust Apollo scraper. Typically takes 4-6 hours.

Next steps: Hit the link above!

Tip of the Week 💡

Subject line: (TargetCompany) vs. (Competitor)

Example: StackOptimise vs GrowthEngine X

Instantly triggers curiosity and competitiveness.

FREE Gift 🎁

Hosted by brothers Felix and Penn Frank, Co-Founders @ StackOptimise.


15+ years in B2B Sales.
3x Certified Sales-Tech experts.
50k+ followers across all channels.