8 Untapped Growth Strategies

You won't believe the last.

1. WhatsApp Outreach: Use waapi.api + Clay to leverage. Not cheap, but high conversion. Use for tier 1 accounts.
 
2. 1st-degree LinkedIn Connections: Use LinkedIn’s native tools to export. Stop leaving your network untapped.
 
3. LinkedIn Company Followers: Use tools like ScrapeLi to scrape, segment, and reach out. Anyone following your prospect’s company is a potential warm lead.
 
4. Hyper-personalized Cold Calling: Pair tools like Clay with your CRM to cold call with ultra-relevance and leave a seriously lasting impression.
 
5. LinkedIn Voice Notes: Manual or automated (via La Growth Machine), these outperform text-based InMails. Authentic, personal, and hard to ignore.
 
6. Human-to-Human Ads: Using tools like Supercadence, you can make hyper-relevant, conversational ads that don’t feel like ads. Great for enriching sequences.
 
7. Targeting the Champion. Everyone’s chasing the decision-maker. Almost no one targets the internal champion—the overlooked MVP who pushes deals forward. Target both to supercharge momentum.
 
8. Unhinged Copy. Bland doesn’t sell anymore. AI tools like Claude can help you write bold, attention-grabbing messages that stand out. Yes, swear words & slang work.

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15+ years in B2B Sales, progressing from SDRs to Heads of Sales across leading scale-ups in Europe.