- The StackOptimise Newsletter
- Posts
- Vol 16
Vol 16
Go-To Newsletter for GTM Operators.
Penn Frank & Felix Frank
August 12, 2025 • Read Time: 3 minutes
Contents
Template of the Week 📕
This format works because it doesn’t talk about problems - it literally quotes them directly. The goal is instant recognition. B
What we’re pitching: Digital keyless access systems for hotels (same as last week).
John - how often do you hear this:
"I lost my keycard."
"My key stopped working - can I get another?"
"Guests keep locking themselves out."
Managing 80+ rooms, that stuff piles up.
It’s not just a guest issue. It burns front-desk time and chips away at the experience.
We helped Rosegate Manor in Henley (also boutique, family-run, and high volume on weekends) switch to digital access. No more keycard drama, just smoother arrivals and fewer headaches.
Let me know if it is worth sharing how it could work for The Galaxie?
Tutorial of the Week 🏫
Tool of the Week ⚙️
What it does: Transcribes and analyses audio with scary-good accuracy—think topics, summaries, sentiment, and keywords.
Why we love it: It’s a goldmine for sales call insights, voice-of-customer research, and content repurposing. Whether you're pulling objections from demo calls or turning podcasts into content briefs, Assembly turns messy audio into structured, usable data.
Next steps:
🔗 Test it here or plug into the API to build GTM workflows in a weekend.
Tip of the Week 💡
Cold email works better when it doesn’t work alone.
Our clients consistently see better results when cold email is paired with a solid LinkedIn content strategy. Why? Because content drives momentum after (and sometimes before) the inbox.
Even better: get your team involved. When a lead replies, have reps, founders, and marketers all connect and engage. It adds warmth and shows real intent.
Treat cold email as the opener. Let LinkedIn carry the conversation.
Hosted by brothers Felix and Penn Frank, Co-Founders @ StackOptimise.
